How To Improve Your Outdoor Patio Pergola With Infrared Heaters

9 Irish Brothers resizedEXTEND YOUR PATIO PERGOLA OUTDOOR LIVING SEASON WITH INFRARED PATIO HEATERS. For restaurants and bars, one of the highlights of summer is the opportunity for patrons to experience outdoor dining under a patio pergola. Additionally, increasing the ‘extended usage’ of your patio pergola with heat is a great way to add more revenue and gross profit to your bottom line. Being able to enjoy your patio or deck all year with overhead infrared heaters brings people together comfortably. A heated pergola provides protection from the elements and can allow for year-round outdoor usage. 

Increase Revenue - Add Heat to Your Patio Pergola
It’s no secret that the more seats a restaurant can turnover, the more revenue it can potentially generate each year. Everyone has been stuck waiting hours for a table at one point or another. As the frustration grows, the number of customers leaving or standing in the waiting area without spending a dollar grows as well. Expanding a restaurant to include more chairs can be costly, but what if you could add chairs without completely extending or renovating your restaurant?
Restaurants and bars can offer an excellent addition to the typical dining room by expanding tables and chairs to a patio. Whether it’s just outside the front door, in a cozy backyard setting or overlooking a beautiful view, outdoor seating adds a special element to any dining experience. 
Restaurant patios are growing increasingly popular with new smoking bans and the enjoyment of eating in a beautiful outdoor atmosphere. Restaurant patios tend to attract customers to restaurants to enjoy that outdoor dining experience and are a great way to increase seating for the summer. But what happens when the colder months arrive? Nobody wants to eat in the cold, which means it’s time to close down the patio until next year and sacrifice additional revenues right? Wrong.

Restaurant patio infrared heaters and motorized louvered roofs are the solution that can pay for itself in less than one year. If your outdoor restaurant patio isn’t already heated, then you are leaving money on the table by relying on warm weather to keep your patio open. Overhead Infrared Patio Heaters are a great way to extend your patio season during the colder months and add more to your bottom line. 

Here’s an example of how restaurant patio heaters can pay for themselves.
If you have an 800 square foot patio that is currently without a Motorized Louvered Roof and Infrared Heat, it is typically open for 3 months in the year (June to August) with approximately 20 days of operation per month and 4 hours of operation per day. Based on an average occupancy rate of 30% with an average check per seat per hour of $20, your gross revenue generated from the patio only without heat would be $189,000 per year.

Installing a Motorized Louvered Roof System and an Infrared Heating System means you are able to extend your patio season by approximately 4 months and extend your patio operation by approximately 4 hours per day (this would account for the colder nights where customers would prefer to sit inside).  Additionally, you would be able to have service when it rains, which would add another 7 days of operation per month. Based off a conservative gross margin of 40%, you would pay off your the Motorized Louvered Roof and Infrared Heating Systems in less than a season. In addition to that, your restaurant is now earning close to $76,000 of Gross Margin each year! (Example provided is based off industry figures and reports from the National Restaurant Association.)

With such a quick payback period and additional revenue generated each year, restaurant owners should really be asking themselves, can I afford not to have a Motorized Louvered Roof and Infrared Heating Systems installed on my patio?

Pergola Patio Heaters-Weather Durable 
Louver Roof with Infrared HeatThe outdoor infrared patio heater is fully weather proof and can be fully exposed to the elements, providing long-range warmth to your outdoor guests. An infrared heater reaches full operating temperature quickly, making it an effective option in any outdoor application. It’s highly efficient as the medium-wave beam is unaffected by winds less than 10 miles an hour and has no naked flames or gas emissions. Easy to operate - just turn on the heaters before your guests arrive. 
Gas Infrared Heaters are ideal for outdoor use, able to heat a large area if mounted overhead, due to the enhanced coverage area. The cost of running a gas infrared heater is highly efficient. Restaurants with existing natural gas pipe lines should select gas heaters as they will have lower set-up and operating costs.

Maintaining a comfortable outdoor patio area includes deflecting the wind. Installing a pergola with a motorized louvered roof will assist in keeping the heated areas warm. With this approach, the heaters can be used at a lower setting and keep the entire space warm for longer making the space usable year-round, day and night - a perfect concept for those who are looking to utilize different spaces of their patio in unique ways to stay warm while enjoying the outdoors on chilly evenings.
Patio Enhancement Group can design and install Motorized Louvered Roof and Infrared Heating Systems to meet many needs in various areas.  Proudly providing quality “Made In USA” products and services, Patio Enhancement Group experts treat your property as if it were ours.  Our hard work is only matched to our dedication to our customers. Boost sales and increase your business’s outdoor dining visibility and exposure, contact Patio Enhancement Group to request a free quote.

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